Paid Media Specialist
Allan is a Paid Media Specialist at Inbound Back Office, bringing over 7 years of experience in digital advertising and various marketing disciplines. His expertise spans platforms like Google Ads, Facebook/Instagram Ads, LinkedIn Ads, and Google Analytics, ensuring clients achieve remarkable success.
After graduating in 2017 with a BBA in Finance from Florida International University, Allan embarked on his professional journey. Born and raised in sunny Miami, Florida, he possesses an innate understanding of local culture and business landscape, which enriches his marketing strategies with a personal touch.
Beyond his professional achievements, Allan has a genuine thirst for knowledge and enjoys exploring new skills. Currently, he's captivated by Japanese culture and has taken up the challenge of learning the Japanese language, fostering his lifelong fascination with this vibrant heritage.
In addition to his experience in paid media, Allan brings valuable expertise in marketing attribution and analytics to the table. He thrives in navigating complex data sets, extracting meaningful insights that inform data-driven decisions and optimize campaigns. Moreover, his comprehensive understanding of integrated marketing strategy empowers him to develop holistic approaches that align seamlessly with clients' business goals.
Allan blends his experience, educational background, and commitment to personal growth to excel as a Paid Media Strategist.
Skills:
- Paid Media
- Marketing Attribution & Analytics
- Integrated Marketing Strategy
Testimonials
"No one is perfect, but IBO is pretty close! I always get what I expect and often more for a fair price and on time."
"I trust IBO to take care of all of my client projects. Your team is solid and are experts in their field."
"Love having a team or experts in my back pocket that make my life easier and more efficient. It allows me to focus on what I need to do and gives me the ability to offer additional services to my clients."
"You guys have been a wonderful extension of our team!"
"Inbound Back Office's amazing virtual assistants have helped me double my marketing business this year. I have no employees and have still been able to increase my client base over 100% from 2016. All the VA's I deal with are friendly and do fantastic work. I highly recommend Amy and her team."
"Prompt, Smart, Efficient, Quality work. PM structure is also great value add for small agency"
"Great team. Great service levels. Great work."
"We found Amy and IBO when we were in a jam- short-staffed and in the midst of mission-critical deliverables for a number of clients. Not only did Amy and her team dive in head first to help they delivered work that far exceeded our expectations and continues to do so today. Amy has an uncanny ability to align her resources with our needs, timeline, and level of expertise needed to get the job done. I offered to provide this testimonial when responding to last month's invoice. How many of you can say that? The value is exceptional, the service is even better. Amy and her team care about my company and it shows."
"Very responsive and dependable. When I ask for work to be done, I know it is being handled!"
"Working with Amy and the IBO team over the years has been a huge relief. They are extremely reliable, responsive, and quick to learn new tasks. We are able to trust that projects will be done correctly the first time, every time!"
"Prices are affordable. Everything so far has been straightforward and easy. There seems to be no catch and just an honest business trying to employ people and support other businesses. Nikki rocks!"
"Great team and versatile like a Swiss army knife. Seamless integration into our workflow. Already referred several other agencies to IBO."