Becca R.

Image of Becca R.

Social Media & Digital Advertising Specialist

Becca is a Social Media and Digital Ads Specialist at IBO. She graduated from Ball State University in 2014, with a Bachelor’s of Science in Fashion Merchandising and Apparel Design and a minor in Marketing.

Becca explored the Merchandising side of her degree for a few years after college. In 2018 she decided she wanted to dive into the world of marketing and started a job in content and SEO. After working within the content and SEO aspects of marketing, she was very intrigued in expanding her marketing knowledge to the paid campaign side. She became Google Ads certified and started learning and working more within Facebook and Linkedin Ads.

Becca enjoys visiting wineries with her 2 dogs & husband, or binge-watching any show on Bravo.

Skills:

  • Creating and optimizing Google and Facebook Ad campaigns
  • Creating content for social media
  • Keyword researching
  • Dog whisperer 

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