E253: 7 WEBSITE MISTAKES Small Business Owners Make—AND HOW TO AVOID THEM (Michael Gowin - Michael Gowin Websites & Marketing)

Do you ever land on a website and just want to exit out as fast as possible? There are reasons for that.

Perhaps it's too cluttered. It could be confusing. You may not be sure that you are their target customer. Either way, if you've experienced that, it could be possible that your clients or their customers are experiencing that on the sites you build as well.

On today's show, Michael Gowin from Michael Gowin Websites and Marketing talks about 7 Website Mistakes Small Business Owners Make - and how to avoid them.

In this episode, Michael explains:

  • Why messaging is so important
  • How identifying your audience is crucial to all messaging
  • How your website should work hard for you
  • Next steps for agency owners to take to improve their website work for their clients

You can find Michael on his website https://michaelgowin.com and LinkedIn https://www.linkedin.com/in/michaelgowin/

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