E268 - Decode Your Value to Help People Uncover Their True Brand Potential (Wendy Glavin - Wendy Glavin Agency)

We spend a lot of time comparing ourselves and our agencies to other people and agencies. Are we as successful? Are we providing the right services?

With that mindset, it's hard to compete.

Our podcast guest today, Wendy Glavin, from Wendy Glavin Agency, speaks to us about how to truly show your value by looking back at your life and finding the unique qualities, experiences, and skills that makeup who you are. Through her Decoding Your Value process, you can uncover your true brand potential.

Wendy Glavin is a 30-year marketing veteran, an agency owner, a published writer, a technology columnist, and a global speaker.

In this episode, Wendy covers:

  • The Decode Your Value Process
  • Why comparing yourself never works
  • How to stop competing against other agencies
  • How to show your true value

You can follow Wendy on Twitter and LinkedIn: https://twitter.com/wendyglavin, https://www.linkedin.com/in/wendyglavin/.

Here's Wendy's website and the News Tab on her site: https://wendyglavin.com/news/ where you'll find a lot of articles, the first with her Decode Your Value tree and a PDF for people to download and create their own digital tree: https://www.commpro.biz/its-never-too-late-do-what-you-want-be-who-you-want-to-be/.

If you liked this episode, please leave us a review on Apple Podcasts!