E285 - Primal Storytelling, Marketing for Humans (Anthony Butler - Can-Do Ideas)
April 28, 2023
On this episode, Anthony Butler, Founder and CEO of Can-Do Ideas and author of Primal Storytelling, Marketing for Humans, will talk to us about what he learned over years of research and practical application in developing Primal Storytelling.
Today on the show, Anthony Butler, Founder and CEO of Can-Do Ideas and author of Primal Storytelling, Marketing for Humans, will talk to us about what he learned over years of research and practical application in developing Primal Storytelling.
In his book, Anthony explains the exact marketing system he developed and uses to help his clients in both B-B and B-C companies get extraordinary results from their marketing. He explains how to use the Primal Marketing content system to build a content marketing program for their business that helps them grow and improve the performance of all of their marketing, generate more leads for the same or lower investment, and ultimately increase revenue and profit.
Anthony covers:
- The Primal Storytelling Content System. (5:57)
- Why you have to understand your audience. (9:41)
- The vision story. (14:53)
- Look at your audience and find something you can do for them -. (17:53)
- What is Primal Storytelling? –. (20:42)
- What is the social signal it sends to your tribe? (23:14)
- What are some of the key differentiators with the book? (25:06)
Connect with Anthony on his website and social channels:
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