E332 - Mastering the Sales Funnel: Strategies for Tech Companies (Kevin McCann, Lead Launcher)

On this episode, we have Kevin McCann, President of Lead-Launcher to talk about "Mastering the Sales Funnel: Strategies for Tech Companies."

Dive into the nuances of crafting an effective sales funnel specifically tailored for tech companies. Kevin discusses the challenges and solutions in lead generation, nurturing, and conversion.

Kevin McCann is a visionary growth strategist with a laser focus on elevating tech companies to unparalleled revenue heights. As the driving force behind Lead-Launcher, Kevin brings a treasure trove of actionable strategies tailored to solve the unique challenges of the tech sector. 

With years of hands-on experience, he has an intimate understanding of the intricacies involved in lead generation, CRM optimization, and sales pipeline management. 

Kevin is not just a thought leader; he's an action leader. His transformative approach has redefined businesses and empowered teams to navigate even the most complex sales landscapes.

Kevin covers:

  • Mastering sales funnels for tech companies (3:46)
  • Niching down and differentiating in B2B (8:13)
  • Effecting communication in sales and marketing (13:15)
  • Tailoring Marketing your approach to specific industries (16:56)
  • Sales enablement strategies for agencies (21:25)
  • Empathetic marketing and sales strategies (28:50)

You can find Kevin at https://lead-launcher.com/ and on

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