E75: The Constant Struggle of Keeping Clients Happy When Their Approach isn't the "Right" One (PR with Panache)

We've always heard that the customer is always right, but are they are they really? They've hired you to be the expert, so how do you manage them when they come to you with an idea that you know won't work? Jacob Hanson from PR with Panache tells us how we can keep them happy and still do the right thing.