E189 - Running an Inbound Marketing Agency (MarketMuse)

Running an Inbound Marketing Agency can be tough. It can be hard to know if you're doing the right things to ensure your agency thrives.

Luckily, Jeff Coyle, of MarketMuse, is here to help! An Inbound Marketing Agency owner turned SaaS co-founder, Jeff talks about his tried and true ways of running an inbound marketing agency, including:

  • Why putting your pricing on your website (and explaining why your prices are what they are) is what every agency should be doing
  • How to go from long-term strategy planning to more short-term, agile strategy planning to add the most value
  • The best ways to nurture clients so they stay for the long-term

Also check out MarketMuse's Live Virtual Event, Content Strategy Collective Live, June 22-24. It's FREE to attend and the lineup of speakers is incredible!