Paid & Social Media Lead
Mary is the Social Media and Paid Media Manager for Inbound Back Office. She specializes in strategizing campaigns and driving results for clients both organically and through paid advertising while leading an amazing team of similar professionals. She enjoys being a source for learning these aspects of digital marketing and is always open to share her knowledge with the social team as well as anyone in need at IBO. She also has skills in Wordpress, Analytics, Sales, and Hubspot.
She earned her degree in Psychology and Business at Grand Valley State University but has achieved a career in Marketing with over 10 years in the industry. Previous to marketing she was a professional event planner for corporate events, weddings, special events, golf outings, etc. She was also a Regional Sales & Marketing Manager for Panera Bread before she decided to sail away.
When she is not working, you can find her sailing most days because she lives on a sailboat and travels full time. She thoroughly enjoys living small and being outside alongside her husband and two chihuahuas (Jake & Elwood). Other hobbies for Mary include biking, hiking, crafting, brewing beer, kayaking, and playing games of all sorts. She likes to stay busy, that's for sure! Mary loves to share her remote lifestyle on social media and invites you to check out her Instagram @svtipsygypsy. Check it out for fun and reach out to her for anything she can be of assistance with.
Skills:
- Professional Story Teller
- Event Planning Guru
- Digital Marketing Expert
- Taco Aficionado
Testimonials
"Prices are affordable. Everything so far has been straightforward and easy. There seems to be no catch and just an honest business trying to employ people and support other businesses. Nikki rocks!"
"Very responsive and dependable. When I ask for work to be done, I know it is being handled!"
"Great team and versatile like a Swiss army knife. Seamless integration into our workflow. Already referred several other agencies to IBO."
"Great team. Great service levels. Great work."
"No one is perfect, but IBO is pretty close! I always get what I expect and often more for a fair price and on time."
"Love having a team or experts in my back pocket that make my life easier and more efficient. It allows me to focus on what I need to do and gives me the ability to offer additional services to my clients."
"Inbound Back Office's amazing virtual assistants have helped me double my marketing business this year. I have no employees and have still been able to increase my client base over 100% from 2016. All the VA's I deal with are friendly and do fantastic work. I highly recommend Amy and her team."
"I trust IBO to take care of all of my client projects. Your team is solid and are experts in their field."
"You guys have been a wonderful extension of our team!"
"We found Amy and IBO when we were in a jam- short-staffed and in the midst of mission-critical deliverables for a number of clients. Not only did Amy and her team dive in head first to help they delivered work that far exceeded our expectations and continues to do so today. Amy has an uncanny ability to align her resources with our needs, timeline, and level of expertise needed to get the job done. I offered to provide this testimonial when responding to last month's invoice. How many of you can say that? The value is exceptional, the service is even better. Amy and her team care about my company and it shows."
"Working with Amy and the IBO team over the years has been a huge relief. They are extremely reliable, responsive, and quick to learn new tasks. We are able to trust that projects will be done correctly the first time, every time!"
"Prompt, Smart, Efficient, Quality work. PM structure is also great value add for small agency"